1. Introduction
Welcome to utmigo ("we", "our", or "us"). utmigo is a UTM tracking and community analytics platform built for hackathon organizers, student clubs, and community leaders. We help you generate trackable links, monitor signups, and visualize campaign performance in real time.
This Privacy Policy explains how we collect, use, store, and protect your information when you use our website, applications, and services (collectively, the "Service"). By using utmigo, you agree to the practices described below.
2. Information We Collect
We collect the following categories of information:
a. Account Information
- Name and email address (when you sign up)
- Password (encrypted; we never store plain text)
- Profile details you choose to provide (community name, role, city)
b. Campaign & Link Data
- UTM links you generate (source, medium, campaign, content, term)
- QR codes and short URLs created through the platform
- Click metadata: timestamp, referrer, country (from IP), device type
c. Technical Information
- IP address (anonymized for analytics)
- Browser type, operating system, and screen size
- Pages visited and actions taken on the platform
3. How We Use Your Information
We use your information to:
- Provide, operate, and maintain the Service
- Generate and track UTM links, QR codes, and short URLs
- Display real-time analytics and leaderboard rankings
- Improve, personalize, and expand our features
- Communicate with you (product updates, security alerts, support)
- Detect and prevent fraud, spam, and abuse
- Comply with legal obligations
We never sell your personal data to third parties.
5. Data Sharing & Disclosure
We only share your data in the following limited cases:
- Service providers — trusted partners who help us operate (hosting, email delivery, analytics) under strict confidentiality agreements
- Legal requirements — when required by law, court order, or government request
- Business transfers — in the event of a merger, acquisition, or sale of assets (you will be notified)
- With your consent — when you explicitly authorize sharing
Aggregated, anonymized statistics (e.g. total clicks across the platform) may be shared publicly without identifying you.
6. Data Security
We take security seriously. utmigo implements industry-standard safeguards including:
- End-to-end TLS/HTTPS encryption for all data in transit
- Encrypted storage for sensitive fields (passwords, tokens)
- Row-level security policies on our database
- Regular security audits and dependency scanning
- Limited internal access on a need-to-know basis
However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but commit to notifying users promptly in the event of a data breach.
7. Your Rights
You have the right to:
- Access — request a copy of the personal data we hold about you
- Correction — update inaccurate or incomplete information
- Deletion — request that we delete your account and associated data
- Portability — export your campaigns and links in a standard format
- Objection — opt out of certain processing activities
- Withdraw consent — at any time, where processing is based on consent
To exercise any of these rights, email us at privacy@utmigo.com. We will respond within 30 days.
8. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we do, we will:
- Post the updated version on this page with a new "Last updated" date
- Notify active users by email for material changes
- Provide a 30-day notice period before changes take effect, where required
Continued use of the Service after changes means you accept the revised policy.
9. Contact Us
Questions, concerns, or feedback about this policy? We're here to help.
- Email: hello@utmigo.com
- Privacy inquiries: privacy@utmigo.com
- Support: support@utmigo.com
utmigo is operated by independent community builders. By using the Service, you agree to this Privacy Policy and our Terms of Service.
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